On September 30, 2025, a promotional event for the project “Glass Challenge – The Bell Calls You” was organized at Trg državnosti (Statehood Square) in Konjic. The project is implemented by the Republic marketing agency in partnership with the Environmental Protection Fund of the Federation of BiH and Ekopak.

The event attracted significant public attention, with a special highlight being the participation of local school students and kindergarten children, who learned about glass recycling and environmental protection through games and interactive activities. The youngest participants enjoyed the activities, demonstrating that educating new generations plays a key role in building a sustainable society.

A special attraction of the event was the glass collection activity – all visitors who brought four bottles or jars received symbolic gifts.

The event emphasized the message that glass can be recycled endlessly without losing quality, and that each of us can contribute to reducing packaging waste in landfills and preserving natural resources.

The “Glass Challenge” is a continuation of the pilot project “Glass Packaging Management in the Western Balkans”, which had previously been implemented in the municipalities of Ilidža, Novi Travnik, Bihać, and Konjic, with the participation of Ekopak, GIZ, and the develoPPP.de program, as well as in partnership with the system operators Sekopak (Serbia) and Pakomak (North Macedonia).

Following Ilidža and Konjic, the next promotional events will take place in Novi Travnik and Bihać.